Stephen Young

20.2.06

THE COOP 0.7% PLEDGE

Here's my latest wacky idea! It's a cool new fundraising strategy for EWB Waterloo! Since we are promoting the .7 Pledge to students at UW, why not also approach coop students to donate 0.7% of their paychecks to EWB. If we can do it then Canada can do it! "Be the Change, Donate the Change." From some rough math, if we get 3% of all current coop students to participate we could pull in about $2000 a term. Hopefully this would also create a regular flow of funds for future years. It would also be a great segway for the more structured corporate fundraising strategy Wayne is developing.

What do you think?

I'm going to try this out by:

1) Getting feedback from EWB UW fundraising team (Wayne and Co.)

2) Asking the National Office to set up an online donation on CanadaHelps.org for UW. This will allow people to automatically donate a monthly amount from a credit card.

3) Setting up my own 0.7% donation

4) Convincing my company to match all coop and employee donations

5) Thinking of ways to promote this to the student body

Just wanted to get that down on "paper". Hopefully it'll work!

Cheers.

-SY
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